LotteBar, Hanoi, Vietnam, held the 3rd overseas market development team

14 Jun 2018
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Providing a market for small and medium-sized enterprises to foreign markets.
Online shopping mall for Korean products.
A Study on the Introduction of Korean Products to Vietnamese Consumers.

Lotte Department Store is going to hold an event called ` 3rd International Market Transfers . that will help small and medium South Korean businesses enter foreign markets.

Lotte Department Store made an announcement on the 3rd that it will hold . overseas market exploration team dan event in Hanoi, Vietnam between the 5th and 8th, along with small and medium companies, agricultural and fisheries cooperation foundation, and KOTRA.

The overseas marketing team started in 2016 with the aim of expanding the sales of small and medium sized partners seeking to expand their business overseas. Twenty small and medium sized companies will participate in the event, which carry about 100 items including general merchandise, household appliances, food products, cosmetics and women's clothing.Some of them are neun Morara dara, which manufactures interior items for fashion through Korean traditional beauty, and wa Lubani . that makes fabric bags and pouch. Small and medium sized partners, who participated in the Vietnam and Indonesia overseas market exploration teams in the second round of events, held more than 500 purchase consultations, earning about $ 600,000 in exports.

The overseas market pioneer group in Hanoi will hold purchase counseling with local buyers and events to experience the Vietnamese company. Domestic small and medium business products will be sold through Lotte Group's online shopping mall in Vietnam from 4th to 1st of next month. A local buyer's meeting hosted by KOTRA will provide a basis for entering the local market. The participating companies will also be provided with know-how such as training on paperwork required for overseas advancement, such as issuing a certificate of origin certificate, and information on tariff benefits when exporting overseas.

We can not enter overseas markets because many small and medium sized companies don`t know how despite their excellent technology and high quality products, said Lee Sun-dae, a spokesman for Lotte Shopping Co.

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